A sustainability campaign for Capgemini University, built on the same two-image brand frame as the Agentic AI series. The message is simple: sustainability isn’t a separate department. It’s part of every role, every day.
The split frame carries that message directly. One half shows everyday work: modern offices, colleagues in conversation, a lone professional at a laptop, glass and steel architecture. The other half shows lush, moss-covered forests filled with soft sunlight. Placed side by side, the two worlds reflect each other, so the choices we make at work are shown next to the world they affect. The work scenes stay clean and bright, while the forest images bring depth, texture and warmth. The brand gradient bar and simple white typography tie each layout to the wider Capgemini system. The result is calm and hopeful rather than preachy, an invitation to see your own job as part of something bigger.
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